Win “Backcountry Getaway in Tahoe” Plus Gear From Pyramid Breweries

Snowboarding News: GEAR UP FOR PYRAMID’S ULTIMATE WINTER STEEP & DEEP ADVENTURE - October 30, 2009 – Pyramid Breweries, brewers of the gold medal award winning Pyramid Haywire® Hefeweizen, seasonal winter warmer Snow Cap®, and the 2008 Brewery of the Year , announces a brand new steep and deep winter sweepstakes offering an epic backcountry ski experience at Squaw Valley USA.

Those dedicated to quenching their thirst for life can log-on to PyramidBrew.com/Backcountry and enter to win an all-expenses paid trip for four on a “Winter Backcountry Getaway in Tahoe”. The grand prize package includes a five-day trip for one winner and three friends, complete with airfare, lodging, guided backcountry cat skiing adventures, lift tickets, custom Pyramid K2 snowboard, technical outerwear from Mountain Hardwear, and more!

Additional prizes include a custom Pyramid K2 snowboard for each of five second place winners, and Pyramid branded Mountain Hardwear soft shells for twenty-five third place winners.

The picturesque location and optimal mix of adventure and high performance gear positions the “Win a Winter Backcountry Getaway in Tahoe” sweepstakes as the ultimate cold weather excursion worth sharing with friends. This promotion follows the success of Pyramid’s summer sweepstakes which awarded four lucky grand prize winners a Slickrock Mountain Bike Expedition in Moab, UT along with a high-performance mountain bike and adventure gear. Evidenced by over 5,000 entries from all across the country, both programs celebrate the energy and activity enjoyed by the communities where Pyramid brews, lives, and plays everyday.

Pyramid has teamed up with several respected promotional partners, including: Pacific Crest Snowcats – Tahoe’s only snowcat-assisted backcountry skiing and snowboarding service; Squaw Valley USA – one of the world's premier destination resorts; the Resort at Squaw Creek – accommodations rivaling the magnificence of the alpine setting; K2 – world renowned products for the sports enthusiast; Mountain Hardwear – the most innovative and technical outdoor gear available.

The sweepstakes launches November 1 through themed displays at select Pyramid retailers, where consumers will be directed to enter online at PyramidBrew.com/Backcountry. The program will run through December 31 and winners will be announced mid-January.

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